Transcending Innovation
- “The significant problems we face cannot be solved at the same level of thinking we were at when we created them.”
- – Albert Einstein
We live to help change-makers unleash their full potential to drive and scale ideas that change the world. (Are you a change-maker? Find out here...)
It is hard enough to come up with a world-changing innovation or idea. It is even harder to harvest the full value of most innovation, because it is soon copied and commoditized. Finally, it is extremely rare that an innovation or an idea scales globally. But when it does, we call it Transcending Innovation - a product, service or idea that achieves a deeply loyal global brand following. Such brands pass the Blue Earth Tattoo Test©. Some fans will be so loyal that they will use stickers of the brand logo on their cars, and in some cases, tattoo the brands on their own skins! Do your brand's fans do that?
The Seven Disciplines of Transcending Innovation simplify the process of creating game-changing products, services and solutions. It will surprise you that these disciplines help you to reduce the risk, cost and time of innovation.
At the heart of all transformational change lies the:
- Discovery of an unmet human need
- Invention of a transformational solution
- Universal Adoption of that solution
The seven disciplines integrate all the three phases. Transcending Innovation is extremely rare because very few organizations are structured to maintain the integrity of the Seven Disciplines across functional and organizational silos.
This is why Blue Earth provides a fully integrated suite of services to help organizations discover breakthrough opportunities, invent transformational solutions and cultivate adoption that is universally scalable.
This includes Human Insight Development, Leadership Development, Innovation Coaching & Training, Branding & Creative Services, Business Model & Strategy, Sustainability and Intrapreneurial Organizational Design.



